seomıt
Since 2012 · Online 24/7 TR Client panel

UTM link builder

See separately in Google Analytics how many people come from your Instagram bio, WhatsApp messages or the QR code on your flyer. Pick a template and copy your link.

Templates
Where is the traffic from? (required)
Type of channel. (required)
Which campaign or post? (required)
Optional, usually used for ads.
Optional: to tell apart two different visuals in the same campaign.
Your link https://www.siteniz.com/kampanya?utm_source=instagram&utm_medium=social&utm_campaign=bio-link
Where do I see it in Analytics? Google Analytics 4 › Reports › Acquisition › Traffic acquisition. Set the table's dimension to "Session source / medium" and instagram / social look for this row.
Always lowercaseAnalytics counts "Instagram" and "instagram" as separate sources. The tool lowercases everything for you and replaces spaces with hyphens.
Don't use it within your siteUTM is only for links coming from outside. Add it to links between your own pages and the visitor's real source is lost.
Not needed for Google AdsIf your Google Ads account is linked to Analytics, auto-tagging already works; don't add UTM to ad links by hand.

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